How I Built This with Guy Raz

Shopify: Tobias Lütke. How a snowboarder built a $150 billion business (2019)

· PT58M48S

Összefoglaló

Tobias Lütke, a német programozó, 2004-ben online snowboard boltot indított Kanadában, mert a korabeli e-kereskedelmi szoftverek nem feleltek meg az igényeinek. Saját rendszert írt, ami annyira sikeres lett, hogy más kereskedők is licencelni kezdték. Ez vezetett a Shopify, az…

Fejezetek

  1. — Tobi discovers snowboarding–and meets his future wife–on vacation in Canada 11:25 - Building a new kind of snowboarding
  2. — The night before Tobi’s wedding, Shopify switches business models 45:25 - The 2008 financial crisis hits… revealing a hu
  3. — After a decade, Shopify goes public This episode was produced by Casey Herman with music composed by Ramtin Arablouei.

Ebben az epizódban

In 2004, German programmer Tobias Lütke was living in Ottawa with his girlfriend.

An avid snowboarder, he wanted to launch an online snowboard shop, but found the e-commerce software available at the time to be clunky and expensive.

So he decided to write his own e-commerce software.

After he launched his online snowboard business, called Snowdevil, other online merchants were so impressed with what he built that they started asking to license Tobi's software to run their own stores.

Tobi and his co-founder realized that software had more potential than snowboards, so they launched the e-commerce platform Shopify in 2006.

Since then, it has grown into a publicly-traded company with over 7,000 employees and $11 billion in revenue.

Timestamps:  07:20 - Tobi discovers snowboarding–and meets his future wife–on vacation in Canada 11:25 - Building a new kind of snowboarding company 29:35 - Pivot point: skateboards or software? 34:25 - The night before Tobi’s wedding, Shopify switches business models 45:25 - The 2008 financial crisis hits… revealing a huge opportunity  58:55 - After a decade, Shopify goes public This episode was produced by Casey Herman with music composed by Ramtin Arablouei.

This archive episode was produced by Katherine Sypher.

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